BARLEY LABS
A Durham-based company that makes all-natural dog treats out of recycled grain from beer brewing. Thanks to Barley, the “Chief Inspiration Officer & VP of Quality Control,” all Barley Labs treats are “Lab Tested.”
Branding
In building the brand of Barley Labs, the goal was to create impactful and clean marks while still maintaining the feeling of hand-made, local, and a bit rugged.
Packaging
The packaging reflects and focuses on the product inside, resulting in clean branding on a transparent bag for proper showcasing.